The digital product economy has expanded to offer anything as a service —television on Netflix, music on Spotify, driving on Uber— but for many, the home has remained a private, physical space.

Cloud Housing demonstrates a future in which the home will be transformed into a platform for digital content. Three-dimensional interfaces will interlace with the domestic space to take advantage of its monetization opportunities. This will open the home to new design forces, transforming many domestic rituals, and effect the meaning of privacy and ownership.

Installation space at Radialsystem, Berlin. Courtesy of Dinko Verži
View of the AR app, Spatial Data interaction

The cloud home relies on a global 3D scan of the world to place content on it. People scan the world and their private homes as they use their devices, sharing personal data about their physical environment.

Would we want to allow apps to read and store our private 3D environments, such as the interior of our bedroom? Is spatial data privileged data? Should it be?

Installation space at Radialsystem, Berlin. Courtesy of Dinko Verži

In this ironic slider, users can dial ‘reality’ from ‘balanced’ down to ‘physical’ or up to ‘personal’.

View of the AR app, Reality Slider interaction.

The cloud home offers virtual home content and allows users to personalize their experience and immerse themselves in a reality of their choice. They can dial up the virtual to transform their home into a more beautiful or functional space; or dial it down to just see their home as it is. Virtual objects of our choice will be part of the home, like today’s furniture is.